Flexibility and rich configuration opportunities are the main strengths of the Coupon functionality in LS Central. Different kinds of coupons can give discounts in the form of a fixed amount or percentage and be used as a payment.
Coupons can be applied to one item only, all items, and anything in between, either based on defined groups within the LS Central system, for instance Product Groups, or special groups can be defined with any kind of criteria specifically defined.
Functional overview
There are three types of coupons:
- Store coupons
- Return coupons
- Manufacturer coupons
Store coupons are issued by the store itself. They are mainly used in advertising campaigns. When you set up a store coupon in LS Central, the coupon is defined as a manufacturer coupon, but the coupon issuer is the store itself and Handling is set as Discount.
Return coupon is a coupon that is issued at the POS in order to encourage the customer to return to the store. The return coupon is usually in the form of some sort of discount or payment. These coupons can be triggered at the end of sale.
Manufacturer coupons are issued by the manufacturer of a product in order to increase sales and product awareness. These coupons are commonly printed on container boxes for the products or in newspapers and magazines. They are normally used as payment. Once accepted, the manufacturer owes the store the coupon amount. These coupons do therefore not affect the profit of the sold item. When you set up a manufacturer coupon in LS Central, Handling is set as Tender.
The customer sees no difference between store coupons or manufacturer coupons. All coupons can either give the customer discount as an amount or a percentage.
Note: If the Handling field in the Use FastTab in the coupon card is set as Discount, either an amount or a percentage, the VAT is calculated after the discount is applied.
If the Handling field is set as Tender, the VAT is calculated before the discount is applied.