Type, Coupon Header

This field contains the type of the Coupon - Manufacturer Coupon, Return Coupon or Store Coupon.

Return coupon is a coupon that is issued at the POS in order to encourage the customer to return to the store. The coupon is usually in the form of some sort of discount or payment. These coupons can be triggered at the end of sale.

Manufacturer coupons are issued by the manufacturer of a product in order to increase sales and product awareness. These coupons are commonly printed on container boxes for the products or in newspapers and magazines. Once accepted, the manufacturer owes the store the coupon amount. Due to this, these coupons do not affect the profit of the sold item.

Store Coupons are issued by the store itself. The difference from manufacturer coupon is in the handling of the coupon. The coupon is handled as discount and affects the store profit. To set up Store coupon in LS Retail, the coupon is defined as Manufacturer, the coupon issuer is the store itself and handling is set as Discount rather than Tender as with manufacturer coupon.